Blog – momfluence.co

Written By Chelsea Clark
November 29, 2020

Increasing your engagement

Your job as an influencer is multi-faceted. Creating content is just one part of the equation; building a community is the far harder & more valuable aspect, both to yourself and to the brands that are looking to work with you. Building a community all comes down to one thing – how connected are […]

Written By Chelsea Clark
October 3, 2020

Tips on Budgeting

Our two cents about campaign budgets. Knowing what to spend on an influencer marketing campaign can be very challenging because there are so many different ways to measure success / assets gained. Not only can influencer marketing help you achieve brand recognition and drive sales (among others), but it can also provide you with a […]

Written By Chelsea Clark
September 15, 2020

An Overview on the Different Types of Content

Content Types Explained There are quite a few options when it comes to deciding what you want your creators to produce (also known as the deliverables). From posts to content, stories, IGTV, blogs…it can be overwhelming and to be honest, it’s such a creative decision that there is no right or wrong answer. This is […]

Written By Chelsea Clark
August 12, 2020

Determining your Rate

What should I charge? One of the hardest decisions for any entrepreneur is determining the cost of their services, and this is no different for content creators. While there is an average range based on follower size, there are still wide disparities between two creators with the same following. It’s important to have a set […]

Written By Melanie Abernethy
December 13, 2019

Influencer Marketing 101

If you’re new to influencer marketing it can be a somewhat daunting task. Where do you start? We’ve got you. It’s not as complicated as you think – you really just need to know a few key points to get you started. What’s a collaboration? How do you write a creative brief? Do you need […]

Written By Chelsea Clark
December 12, 2019

How to use Influencers to Supercharge your marketing efforts

Marketing is common sense in a lot of ways but the digital tools that exist today to help you get your goods or service to the people who need it are numerous and at times, complex. This post will help you understand a few of the common ways that influencers can help you in your […]

Written By Chelsea Clark
December 12, 2019

How Momfluence Makes Influencer Marketing Easy

People now spend more time on social media than they do TV. I know that’s true for most of the people in my life, heck most of them don’t even own a TV anymore, and even fewer pay for cable! In the pre-social media days, most people’s exposure to advertising was through TV commercials. Now, […]